{"id":502,"date":"2016-11-13T00:10:28","date_gmt":"2016-11-13T06:10:28","guid":{"rendered":"http:\/\/www.interestingauthors.com\/blog\/?p=502"},"modified":"2017-09-26T06:20:29","modified_gmt":"2017-09-26T12:20:29","slug":"perpetual-vs-flash-marketing-pt-2","status":"publish","type":"post","link":"https:\/\/interestingauthors.com\/blog\/publishing\/perpetual-vs-flash-marketing-pt-2\/","title":{"rendered":"Perpetual vs. Flash Marketing Pt. 2"},"content":{"rendered":"

WorldCat<\/a> is another form of permanent marketing. Most of you have probably never heard of WorldCat but it is a world wide book catalog where member libraries create entries for books in their collection they are willing to loan. These must be physical copies.<\/p>\n

How do you get into WorldCat? Well, your first entry will be part of your self-publishing duties providing 2 copies to the Library of Congress. If you didn\u2019t do that you had best take care of it. You can generally find the forms when researching filing for a copyright. Been a while. I remember you send 2 copies but it might be one for the Copyright Office and one for the Library of Congress. This is required of every publisher even self-publishers.<\/p>\n

Your second entry into WorldCat comes from donating one or more copies of your book to a nearby university or college which is a member. Find the Web site for their library and you can usually find instructions on donations.<\/p>\n

Another plus about having your work permanently listed on WorldCat is that Barnes & Noble as well as Better World Books seem to have automatic sales links. At least they do for technical books. Audiobook<\/a> formats of novels even get listed.<\/p>\n

It takes you a few hours of time and a bit of postage to fill out the forms and ship your books to a few libraries. Once done you have a permanent marketing source which may even generate some reviews. You certainly have a higher probability of getting reviews via this channel that a free book giveaway on GoodReads or LibraryThing these days.<\/p>\n","protected":false},"excerpt":{"rendered":"

WorldCat is another form of permanent marketing. 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